Roman Litvinchuk · Full‑stack · Cloudflare

I build turnkey websites and web platforms on Cloudflare — from MVP to complex systems.

I, Roman Litvinchuk, take on the full cycle: architecture, development, deployment, as well as support and refactoring of already launched projects.

Experience 7+ years Production projects, architecture, and tech lead
Result +34% leads After dealer portal relaunch on Cloudflare
Focus Turnkey sites Astro · React · Cloudflare Pages · Workers · R2

Current Project

DealerConnect · release 2.0

DMS sync, price automation, and R2 media pipeline.

Recent Result

+34% leads in 60 days

Strategic redesign and process automation for dealerships.

Contact

hello@romal.dev

Philadelphia · Eastern Time (UTC‑5)

Completed projects

35+

B2B SaaS, dealers, NGOs

Conversion growth

up to 52%

after platform relaunches

Average TTFB

< 100ms

on Cloudflare Pages & Workers

Services

Projects tailored to your business, not the other way around

I work at the intersection of engineering and product thinking. I select architecture and stack based on your metrics to make results measurable.

🚀

Turnkey Websites & Platforms

I design and develop MVP and production platforms with integrations, security, and team processes in mind.

  • Turnkey architecture and launch on Astro + React + Cloudflare
  • CRM/ERP integrations and external APIs
  • Configured CI/CD and observability
🚗

Dealer Platforms

Inventory catalogs, DMS integrations, price automation, and partner portals.

  • Inventory and pricing synchronization between systems
  • R2 media pipeline with image optimization
  • Dashboards and KPIs for dealership networks
🎯

Design & UX Audit

Prototyping, design systems, and UX/performance audits with a clear improvement plan.

  • Discovery sessions and user scenarios
  • Design systems and components in Figma
  • Lighthouse, Web Vitals, and DX improvements
⚙️

Support & Refactoring

Long-term support, refactoring, and DevOps assistance for already running projects.

  • Migration and optimization on Cloudflare (Pages, Workers, R2)
  • Code refactoring and gradual architecture improvements
  • Monitoring, alerts, and maintenance procedures
Case studies

Project portfolio

Each project is a combination of strategy, design and stable engineering. See what we've accomplished for clients.

DealerConnect
Автомобильная розница

DealerConnect

Портал для дилерской сети с синхронизацией складов и CRM, автоматизацией цен и подпиской для партнёров.

Технический лидер Full-stack разработка DevOps
Process

Collaborative work in three clear steps

  1. 01

    Analytics & Strategy

    We dive into the business, metrics, and current system. We form hypotheses, requirements, and constraints.

    Interviews, audit, stakeholder map, goals, and KPIs.

  2. 02

    Architecture, UX & Design

    We work through architecture, user scenarios, prototypes, and design system.

    User flows, design in Figma, solution alignment with team.

  3. 03

    Development & Launch

    Feature implementation, integrations, Pages/Workers/R2 setup, and preparation for load growth.

    CI/CD, testing, data migrations, team documentation.

  4. 04

    Support & Refactoring

    After launch, I stay close: monitor metrics, eliminate technical debt, and develop the product iteratively.

    Technical support, planned refactoring, performance and UX optimization.

Testimonials

Client trust

I work closely with business, product and marketing teams. Here's what clients say about our collaboration.

“Roman built a platform that connected dozens of dealers. The team stopped working in file chaos, and data became available in real time.”

Alexey Mironov

VP of Digital · Northeast Dealer Group

“Full cycle — from discovery to launch. We got not only a great website, but also a tool for managing volunteers and campaigns.”

Sara Lopez

Executive Director · UrbanAid Network

“R2 and Workers integration gave us flexibility and speed. Roman's team always keeps focus on metrics and business results.”

Mark Jensen

Head of Operations · LogiFlow

Blog

Guides and notes

Collection of articles about Cloudflare, architecture and practical case studies from projects.

Cloudflare · Performance · Astro 10 января 2025 г.

Как ускорить корпоративный сайт на Cloudflare Pages за 5 шагов

Практическое руководство по миграции на Cloudflare Pages с фокусом на производительность и DX.

Читать статью
Dealership · Strategy · Product 20 ноября 2024 г.

Почему дилерским сетям нужна кастомная цифровая платформа

Разбираем ключевые процессы дилеров и объясняем, почему коробочные решения им не подходят.

Читать статью
Ready to accelerate your product

Let's have a 30-minute call and build a roadmap for your website.

We'll discuss goals, audit your current solution and constraints, then I'll propose a plan: stages, timeline, stack, and support format — turnkey development, maintenance, and refactoring.